Luxury real estate isn’t just about investment returns—it can also enhance your lifestyle. In this episode of Zen and the Art of Real Estate Investing, Jonathan sits down with Stephen Petasky, founder and CEO of the Luxus Group, a company dedicated to creating exceptional vacation experiences for affluent families. Stephen shares how Luxus integrates development, restoration, and vacation properties to provide a seamless travel solution, including the unique Ena Lake Lodge, a private fishing club.
Jonathan and Stephen dive into owning high-end properties’ personal and financial benefits. Stephen shares how his passion for luxury real estate started with his parents and evolved into a business that blends profit with personal enjoyment. He explains the importance of knowing your target market, staying hyper-local, and involving your family in property decisions. Stephen offers a unique perspective on creating a thriving luxury real estate business while making the most of the experience.
During their conversation, Stephen shares more about:
- Stephen and his wife wanted to create a portfolio of vacation homes that met their specific needs with young children and provided equity, variety, and a better experience than typical vacation rentals.
- He advises new developers to focus on hyper-local markets and be prepared for the long game.
- The Luxus Group shifted its focus to providing a hotel-like experience for vacation rentals, which ensures consistency and certainty for guests.
Providing a unique guest experience can create loyalty, similar to how hotels do, and Stephen Petasky is sharing the winning formula.
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